Learn North | Brand Identity, Animations and Web
Rebrand for an EdTech company with 25 years of experience. The brand developed feels modern and tech forward. It plays on the concept of pathways, showing how working with Learn North creates a clear path forward. To contrast the very structured brand mark, little creatures were introduced into the brand. These creatures represent common EdTech errors and issues. In many instances we see the brand mark interacting with these creatures; They flee away, get crushed by, or cower at the site of Learn North. It is a fun playful, yet professional approach that stands out in the Edtech space.